NBC's new fall comedy 'The New Normal' from Ryan Murphy and Ali Adler has already drawn protest from One Million Moms. The comedy tells the story of a single mother who becomes a surrogate for a gay couple. OMM, who have nothing better to do, has previously slammed JC Penny for hiring openly gay comedienne Ellen DeGeneres as its spokesperson and using a same-sex couple in their catalog. The organization has posted on its website a message that urges people to call for a boycott on the upcoming comedy, which focuses on the life of a non traditional family.
From Hollywood Reporter.
In a posting on its website, OMM blasts the show and calls for advertisers to boycott the series, which revolves around a gay couple (Andrew Rannels and Justin Bartha) who attempt to start a family via surrogate (Georgia King).
The New Normal Trailer
"NBC is using public airwaves to continue to subject families to the decay of morals and values, and the sanctity of marriage in attempting to redefine marriage," the group wrote on its site.
"These things are harmful to our society, and this program is damaging to our culture."
The group cited a similar boycott -- from the Parents Television Council -- last season targeting then-freshman drama The Playboy Club, for what that group claimed was a "mainstreaming" of the pornography industry.
NBC canceled the drama after its first three airings aired to dismal ratings.
"OMM is prepared to contact any and all sponsors of this program if it is aired," the group wrote of New Normal. "It is proven this strategy works! It was not too long ago that NBC announced The Playboy Club was canceled after only three episodes because of lack of advertisers!"
"Millions of Americans strongly believe that marriage should be between one man and one woman," OMM continued. "NBC's The New Normal is attempting to desensitize America and our children. It is the opposite of how families are designed and created. You cannot recreate the biological wheel."
Controversy surrounding freshman series is not uncommon, with lesbian, gay, bisexual and transgender groups encouraging ABC not to air first-year comedy Work It, claiming the cross-dressing comedy reinforced "false and damaging stereotypes about transgender people." Work It was canceled after two episodes.
NBC did not return multiple requests for comment.
Meanwhile, watchdog group the Gay and Lesbian Alliance Against Defamation commended New Normal for its portrayal of gay families and blasted OMM for its calls for a boycott.
"Yet again, One Million Moms, a project of the American Family Association -- whose membership we already know is far less substantial than their name -- is doing its best to stir controversy where there clearly is none," GLAAD president Herndon Graddick said in a statement. "From hit shows like Glee to Modern Family, it's clear that Americans today don't care whether their favorite TV characters are straight or gay. We now live in a culture where gay people are not only a common part of our society but where gay characters are also applauded by both TV critics and audiences alike."Television in 2012 is very different from 1960's. OMM are really deluding themselves into believing that this nation would be willing to go back to The Brady Bunch. Perhaps these moms should be focusing a little more on their own families and a little less on what fictional television families are up to. I am pretty sure NBC is thanking OMM for helping them in raising the show's profile.
The New Normal Teaser
The season premiere is scheduled for Tuesday, September 11 at 9:30/8:30 p.m. Central.